Services for Organizations

Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

Consulting & Strategy Sessions

Ventana On Demand

    Services for Investment Firms

    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

    Ventana On Demand

      Services for Technology Vendors

      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

      Analyst Relations

      Demand Generation

      Product Marketing

      Market Coverage

      Request a Briefing



        Robert Kugel's Analyst Perspectives

        Vena Solutions offers organizations a platform for financial planning, analysis and reporting as well as software to manage accounting consolidation and close processes. From the start, Vena has designed its applications to meet the needs of midsize organizations, which typically have the same requirements as large enterprises but with significantly fewer resources to acquire, manage and maintain technology. Ventana Research named Vena a Value Index Leader in Adaptability and a Vendor of Merit...

        Read More

        Topics: Office of Finance, Business Planning, Financial Performance Management, digital finance

        The theme of this year’s Oracle NetSuite SuiteWorld was “Full Suite Ahead,” with content aimed at demonstrating to customers (and prospective buyers) the value of using more of what NetSuite has to offer. The business logic behind this concept goes beyond the obvious objective of upselling existing customers to increase the average annual recurring revenue. As is often the case with subscription businesses, customers fail to take advantage of what’s already included in their service. Ensuring...

        Read More

        Topics: Office of Finance, Financial Performance Management, ERP and Continuous Accounting, digital finance

        The starting point of an era is never precise and rarely conforms to neat calendar delineations. For example, the start of the 20th century is associated with the outbreak of war in 1914. So I expect that decades from now, the consensus will hold that what became known as the 21st century began in the year 2020, with the pandemic serving as a catalyst that accelerated already existing trends and forced changes to prevailing norms and practices. This and other disruptive events that have...

        Read More

        Topics: Office of Finance, Business Intelligence, Business Planning, Financial Performance Management, digital finance, AI & Machine Learning, profitability management, operational data platforms

        IBM Planning Analytics with Watson is a comprehensive, cloud-based business planning application that supports what Ventana Research calls integrated business planning. We coined this term in 2007 to describe a high-participation approach to business planning that integrates strategy, operations and finance. Our Next Generation Business Planning Benchmark Research demonstrated the value of IBP: Organizations that link planning processes get better results. Sixty-six percent of organizations...

        Read More

        Topics: Predictive Analytics, Office of Finance, business intelligence, embedded analytics, Business Planning, Financial Performance Management, Watson, Digital transformation, AI & Machine Learning, profitability management

        The door opened to a new world in 2020, one that renders old assumptions suspect and future outcomes more varied and uncertain. It’s likely that the transition to what’s next will be bumpy, which makes planning more effectively that much more strategic.

        Read More

        Topics: Office of Finance, Business Planning, Financial Performance Management, digital finance

        Prophix offers cloud financial software for planning, budgeting, reporting and statutory financial consolidation designed to meet the requirements of midsize organizations and divisions of larger corporations. The company was one of the first to offer a planning platform capable of bringing together a company’s diverse planning processes and financial planning and budgeting. Its consolidation and close automation enable a shorter close and improved accounting staff productivity for midsize...

        Read More

        Topics: Office of Finance, Business Planning, Financial Performance Management, ERP and Continuous Accounting, digital finance

        ERP systems have been a fixture of organizational process management and record keeping for so long (more than three decades) that it is likely that few who use the software are aware that ERP is an acronym for Enterprise Resources Planning. Its smooth and uninterrupted functioning is essential to an organization’s accounting and finance processes. In manufacturing and distribution, ERP manages inventory and logistics. Some organizations use it to handle human resources functions like tracking...

        Read More

        Topics: Office of Finance, Financial Performance Management, ERP and Continuous Accounting, digital finance

        Sensitivity to environmental, social and governance issues – or ESG – has grown over the years and with it, increasing attention by some investors and government entities urging organizations to measure and disclose ESG metrics.

        Read More

        Topics: Office of Finance, Financial Performance Management, ERP and Continuous Accounting, digital finance

        It’s likely that finance analytics trace back to when people first began to record transactions on clay tablets. Financial analytics were given a boost with the codification of double-entry bookkeeping, an elegant system for recording transactions that facilitate the assessment of the performance and health of an organization. Further advances were achieved with the first mechanical – and then digital system – for automating computations, while personal computing devices made the numbers...

        Read More

        Topics: Office of Finance, Business Planning, Financial Performance Management, digital finance

        Planful recently acquired Plannuh, a marketing-performance management application, to integrate into the Planful platform so that organizations can connect their marketing planning and analysis group with the finance department. There’s the old story of a CEO who said, “I know half my marketing spend is wasted, I just don’t know which half.” Plannuh is designed to answer that question.

        Read More

        Topics: Marketing Performance Management, Office of Finance, Business Planning, Financial Performance Management, intelligent marketing, digital finance
        JOIN OUR COMMUNITY

        Our Analyst Perspective Policy

        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

        View Policy

        Subscribe to Email Updates

        Posts by Month

        see all

        Posts by Topic

        see all


        Analyst Perspectives Archive

        See All