Robert Kugel's Analyst Perspectives

Integrated Business Planning Is More Effective

Posted by Ventana Research on Feb 24, 2015 8:03:03 PM

Ventana Research recently released the results of our Next-Generation Business Planning benchmark research. Business planning encompasses all of the forward-looking activities in which companies routinely engage. The research examined 11 of the most common types of enterprise planning: capital, demand, marketing, project, sales and operations, strategic, supply chain and workforce planning, as well as sales forecasting and corporate and IT budgeting. We also aggregated the results to draw general conclusions.

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Topics: Big Data, Planning, Predictive Analytics, Sales, Social Media, forecasting, Marketing, Operational Performance Management (OPM), Reporting, Budgeting, Controller, sales forecast, strategic, workforce, Business Analytics, Cloud Computing, In-memory, Business Performance Management (BPM), CFO, Customer Performance Management (CPM), Financial Performance Management (FPM), Sales Performance Management (SPM), Supply Chain, Workforce Performance Management (WPM), capital spending, demand, Financial Performance Management, financial reporting, FPM, Integrated Business Planning, S&OP, spreadsheet