Robert Kugel's Analyst Perspectives

Salesforce Helps Midsize Company Dreams Come True

Posted by Robert Kugel on Sep 21, 2012 11:42:57 AM

I cover the meat-and-potatoes aspects of corporate computing. I also pay attention to the special needs of midsize companies (by our definition, those with between 100 and 999 employees), which are unlike those of either small business or large corporations. After attending this year’s Dreamforce conference, Salesforce.com’s annual user meeting held this week in San Francisco, I can appreciate how difficult it is for executives and people who work in back office functions to cut through the technology hoopla to find the utterly practical (but certainly not dull) reasons why the cloud can help them run their businesses better. In fact, cloud-based software-as-a-service (SaaS) offerings can give midsize companies a leg up in ways that on-premises alternatives can’t. Here are four big ones that top my list.

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Topics: Salesforce.com, Social Media, ERP, CRM customer service, SMB, Cloud, Cloud Computing, Accounting, Business Performance Management (BPM), Customer Performance Management (CPM), Dreamforce, finance, Financial Performance Management (FPM), Sales Performance Management (SPM), Security, FPM, innovation

Make IT Spending Transparent

Posted by Robert Kugel on Aug 9, 2012 10:17:50 AM

What does it cost to run an IT department? That’s an easy question to answer, but for most companies, why it costs that amount is not. IT departments often complain that most of their budget is devoted to funding daily operations and basic maintenance (“keeping the lights on”), but often, one big overlooked problem is the chargeback process that most companies use to assign IT department operating costs.

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Topics: Operational Performance Management (OPM), ABC, Budgeting, chargebacks, Business Intelligence (BI), Business Performance Management (BPM), Financial Performance Management (FPM), Activity Based Costing, innovation, IT cost

Just Buying Software Does Not Add Value

Posted by Robert Kugel on Oct 4, 2011 10:02:57 AM

I read a blog post by Ben Lamorte, VP of marketing and sales at Alight Planning who delivers business and financial planning applications, who askswhy financial reporting tools deliver no business value. This led me to think that there are more than a few ways to waste money buying software, but I want to focus on one of the most common ones: assuming that having a new application will automatically improve your business (or believing a vendor who tells you that it will).

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Topics: Planning, Agility, Operational Performance Management (OPM), Reporting, Budgeting, Business Collaboration, Business Performance Management (BPM), Financial Performance Management (FPM), Workforce Performance Management (WPM), innovation